As experienced industry experts for handhelds and mobile computers, DENSO WAVE, part of the Toyota Group, offers sophisticated technology for use in retail. Information on DENSO WAVE, mobile computers, Auto-ID solutions, handhelds, scanners, and various models of the QR code can be found at https://www.denso-wave.eu/.

The perfect shopping atmosphere with just one click

In the past, mobile handhelds and mobile computers were mainly used to record stock levels or check incoming goods. While these tasks remain central to their use, their functions have expanded considerably. Thanks to modern operating systems such as Android, the devices can now be customized as required by installing different apps depending on individual needs and the respective task area.

In this way, for example, lighting and music in stores can be controlled. Instead of having to rely on several different control devices, employees can use their handheld to quickly and easily adjust the ambience of the entire store or individual departments via Wi-Fi. This provides a simple and centralized solution that not only increases efficiency, but also improves the customer experience.

As experienced industry experts in handhelds and mobile computers, DENSO WAVE, part of the Toyota Group, offers sophisticated technology for use in retail. Information on DENSO WAVE, mobile computers, Auto-ID solutions, handhelds, scanners and various models of the QR code can be found at https://www.denso-wave.eu/.

Improving customer advice

Customer advice can also be improved with the targeted use of mobile computers and handhelds. With just a few clicks, sales staff can call up information on products in real time, such as availability, technical details or variants. This reduces waiting times and increases customer satisfaction. In terms of customer loyalty, apps can be used to display the purchase history of individual customers. This enables personalized advice and targeted recommendations that strengthen loyalty to the store. Sales can also be increased through the smart use of mobile computers and handhelds by exploiting the potential of cross-selling. For example, employees can create individual shopping lists that customers receive directly via SMS or QR code on their smartphone, or suggest items to customers that are frequently combined with the products they have already selected.

Powerful devices for reliable use

For retailers to be able to customize their mobile computers and handhelds optimally, they need powerful devices that they can rely on to run smoothly without technical complications. This is where the mobile computers and handhelds of the BHT-M series from DENSO WAVE, part of the Toyota Group, have proven their worth: the BHT-M60, BHT-M70 and BHT-M80. All mobile computers are available with the Android 13 operating system, are quick and easy to use and impress with their powerful engines. The BHT-M70 also scores with its flexibility. Depending on their preference, employees can enter data either via the 4-inch touch display or the keyboard. Thanks to the ergonomic handle, the terminal can easily be held with one hand and operated with a single thumb, which contributes to work efficiency. The handle of the BHT-M60 hand-held scanner is also ergonomically shaped. And should the device slip out of your hand during the stressful working day: All mobile computers in the BHT-M series from DENSO WAVE, part of the Toyota Group, are extremely robust and are characterized by a drop resistance of up to 2.5 meters.

Further information on DENSO WAVE, mobile computers, Auto-ID solutions, handhelds, scanners and various QR code models can be found at www.denso-wave.eu.

Would you like to find out more about the versatile applications of mobile computers and handhelds in retail? Then visit us at the EuroCIS trade fair from 18.02-20.02.2025! You will find us in hall 10 at stand C 59.

We look forward to seeing you!

DENSO WAVE is a global provider for high quality Auto-ID solutions helping businesses in retail, logistics, and healthcare to improve their stock management, have full data transparency, and accelerate processes along the supply chain.

As the inventor of the QR Code® – a technology that has revolutionized the way data is stored and accessed – DENSO strives for nothing less than perfection. DENSO WAVE hardware and software solutions are therefore tested extensively before being available on the market. This way the company ensures that users in retail, logistics, and healthcare can fully focus on their tasks without having to worry about the technologies’ functioning.

DENSO WAVE solutions range from premium RFID readers and software, handheld terminals / mobile computers, and barcode scanners to complex and cloud based IoT Data Management Systems.

DENSO WAVE. Driven by quality.DENSO is a member of the Toyota Group and is exclusively represented in Europe by DENSO WAVE EUROPE.

„Dafür gibt es aber eigentlich gar keinen Grund“, sagt Thomas Kurpjuweit,  Technical Product Engineer bei DENSO WAVE EUROPE, Teil der Toyota Gruppe. „Die Technologie hinter dem QR Code ist sicher. Wie beim herkömmlichen Phishing per E-Mail setzen Betrüger allerdings auf die Sorglosigkeit der Nutzer, die aus Gutgläubigkeit die im QR Code codierten Links öffnen, ohne diese vorher zu prüfen, oder der Quelle des QR Codes blind vertrauen. Dieses Risiko besteht jedoch bei jeder Aktivität im Internet und auch bei jedem anderen 2-dimensionalen Code, beispielsweise bei Data-Matrix-Codes. Wer ein paar einfache Sicherheitshinweise beachtet, kann einen QR Code problemlos sicher nutzen.“

Als Erfinder des QR Codes empfiehlt DENSO die folgenden drei Schritte, um sich wirksam vor Betrugsmaschen zu schützen:

1. Den QR Code selbst bzw. das Trägermedium kritisch prüfen

Die nachträgliche Manipulation eines QR Codes ist technisch nicht möglich. Betrüger müssen also einen eigenen Code neu erstellen und diesen an Stellen anbringen, die auf den ersten Blick vertrauenswürdig wirken. Nutzer sollten also die Beschaffenheit eines QR Codes und sein Trägermedium genau prüfen: Ist der QR Code zum Beispiel nur aufgeklebt oder überklebt sogar einen anderen Code, ist Vorsicht geboten. Kommt der QR Code im Rahmen einer Zahlungsaufforderung – zum Beispiel von der Bank oder dem Finanzamt –, sollte auch dieser Brief genau geprüft werden: Oft nutzen Betrüger beispielsweise eine falsche Absenderadresse oder inkorrekte Behördenbezeichnungen.

2. Die richtige Scanner-App mit Sicherheitsabfrage wählen

Nutzer sollten bei der Wahl ihrer Scanner-App darauf achten, dass sie eine Sicherheitsabfrage vornimmt, bevor sie den gescannten Code öffnet. Der Nutzer bekommt hierbei die im QR Code gespeicherten Daten und die URL des hinterlegten Links angezeigt und wird explizit gefragt, ob dieser geöffnet werden soll. Die meisten seriösen QR Code Scanner verfügen über diese Schutzfunktion, doch manche Apps überspringen diesen Schritt, da es schneller geht und damit bequemer für den Nutzer ist. Ist ein manipulierte Link jedoch erst einmal geöffnet, ist der Schaden meist schon angerichtet.

3. Den weiterführenden Link kontrollieren

Es dauert nur einen Augenblick, kann aber vor größerem Schaden bewahren: Bevor Nutzer ihrer Scanner-Software grünes Licht für das Öffnen des im QR Code hinterlegten Links geben, sollten sie noch einmal kritisch die URL prüfen. Gefälschte Websites erkennt man zum Beispiel an alternativen Schreibweisen in der URL, die Betrüger nur minimal abändern.

Das zeigt: Der verantwortungsvolle und sichere Umgang mit QR Codes zum Schutz vor Betrügern ist grundsätzlich unkompliziert. Er ist inzwischen ein wichtiger Bestandteil der Medienkompetenz im digitalen Zeitalter, insbesondere da der QR Code sich fest in Alltag und Berufsleben etabliert hat.

Vor genau 30 Jahren erfand Masahiro Hara bei DENSO den QR Code. Heute reichen die Lösungen von DENSO WAVE EUROPE von Premium-RFID-Lesegeräten, Handheld-Terminals / Mobilen Computern und Barcode Scannern bis hin zu komplexen und Cloud-basierten IoT-Datenmanagementsystemen.

DENSO WAVE EUROPE Manager stehen gern zu Interviews bereit. Bei Interesse rufen Sie den Pressemitarbeiter Rafael Pilsczek unter +49 (0) 170 310 79 72 an.

So bietet DENSO WAVE EUROPE, Teil der Toyota Gruppe, ein breitgefächertes Lösungsangebot zur Datenerfassung im Gesundheitswesen bestehend aus leistungsstarken Scannern und Datenerfassungsgeräten, die eingesetzt werden, um beispielsweise Codes von Patientenarmbändern, Medikamenten, Blutbeuteln und elektronischen Patientenakten fehlerfrei zu lesen – selbst, wenn diese beschädigt sind. DENSOs größter Fokus liegt hier wie gewohnt auf Qualität und die Korrektheit der erfassten Daten, denn im Gesundheitswesen ist die absolute Richtigkeit der verwendeten Daten entscheidend für die Behandlung und das Wohlergehen der Patienten.

Informationen zu DENSO WAVE, mobilen Computern, Auto-ID Lösungen, Handhelds, Scannern und verschiedenen Modellen des QR Codes gibt es unter https://www.denso-wave.eu/.

Neben den eben bereits genannten Einsatzmöglichkeiten bei der Patientenversorgung und dem Medikamentenmanagement gibt es noch eine Vielzahl weiterer Bereiche im Krankenhaus, die vom Einsatz digitaler Datenerfassung profitieren.

Verlässliche Bestandsaufnahme in wenigen Sekunden dank moderner RFID Technologie

Zum Beispiel ist das medizinische Bestandsmanagement einer der wichtigsten Bereiche in Krankenhäusern. Die größte Herausforderung hierbei ist zum einen die Präzision der Datenerfassung und zum anderen der Zeitfaktor. Oftmals wird die Überprüfung der Bestände noch immer händisch durchgeführt, doch dieses Vorgehen ist nicht nur zeitaufwendig, sondern auch anfällig für menschliche Fehler und Ungenauigkeiten. Das führt im schlimmsten Fall zu lebensgefährlichen Situationen, zum Beispiel wenn bestimmte Arzneimittel oder medizinische Werkzeuge nicht erfasst und somit nicht nachbestellt wurden. Wird bei der Inventur statt auf manuelle Kontrolle auf digitale Lösungen gesetzt, können Bestände zuverlässig in wenigen Sekunden erfasst und damit Schichtwechsel beschleunigt werden – sowohl im Krankenhaus als auch im Rettungswagen. Ein weiterer Vorteil, der Einsatz moderner Technologie ermöglicht das Asset Tracking von etwa Betten und Rollstühlen.

Für die schnelle, sichere Inventur im Krankenhaus bietet DENSO WAVE, Teil der Toyota Gruppe, spezielle Barcodescanner und RFID-Scanner an, beispielsweise den SP1 High Speed UHF RFID Scanner, der unkompliziert mit Smartphone, Tablet oder Smart-Geräten von DENSO, Teil der Toyota Gruppe, genutzt werden kann. Der SP1 Scanner verfügt mit einer Lesedistanz von bis zu 13 m und einer Lesegeschwindigkeit von 700 Tags pro Sekunde über eine außergewöhnlich hohe Leseleistung und ermöglicht damit das Scannen im Akkord. Darüber hinaus entlastet er das medizinische Personal körperlich, da die Kreuz-Dipol-Antenne mit horizontaler und vertikaler Umschaltung das Lesen von RFID Tags aus jedem Winkel erlaubt. Informationen zu DENSO WAVE, mobilen Computern, Auto-ID Lösungen, Handhelds, Scannern und verschiedenen Modellen des QR Codes gibt es unter https://www.denso-wave.eu/.

Optimierte OP-Abläufe und digitales Labormanagement

Weitere Einsatzmöglichkeiten finden sich im OP und im Labor. So ist die manuelle Erfassung und Aufbewahrung von Probeninformationen und Testergebnissen sehr zeitaufwändig, arbeitsintensiv und fehleranfällig. Durch den Einsatz moderner Scanner-Technologie kann die Datenerfassung deutlich beschleunigt und gleichzeitig präzisiert werden, denn durch das digitale und damit sicherere Ablesen von Barcodes können Proben eindeutig identifiziert werden. Dies verbessert die Rückverfolgbarkeit und minimiert die Fehleranfälligkeit. Die Medical Scanner von DENSO WAVE, Teil der Toyota Gruppe, wie zum Beispiel der SC1-QB Handscanner wurden explizit für den Einsatz in Laboren und OPs entwickelt.

Das Gehäuse ist aus einem hochwertigen Kunststoff nahtlos gefertigt. Dessen glatte Oberfläche ist nach dem Standard JIS Z 2801 antimikrobiell ausgerüstet, leicht zu reinigen und besteht auch bei regelmäßiger Desinfektion. Der SC1-QB ist kabellos über Bluetooth mit seiner Basisstation verbunden. Die Batterie für den Betrieb des SC1-QB wird ebenso kontaktlos in weniger als drei Minuten über die Basisstation geladen. Arbeitsunterbrechungen aufgrund leerer Batterien gehören damit der Vergangenheit an. Die kontaktlose Ladefunktion nutzt Magnete und ermöglicht es, das Gerät einfach auf das Ladegerät zu legen. Ebenfalls entlastend für das Personal: Das Hauptgerät wiegt nur 130 g und das kompakte Design ermöglicht die einfache, platzsparende Installation auf einem medizinischen Wagen.

Alle Medical Scanner von DENSO WAVE, Teil der Toyota Gruppe, verfügen zudem über eine Bluetooth- oder WiFi-Funktion, so dass Krankenhäuser die Scanner direkt mit ihrem internen Verwaltungssystem oder ihrer Inventur-Software verbinden können. Auf dieser Weise wird sichergestellt, dass die erfassten Daten in Echtzeit vorliegen – denn im Krankenhaus zählt manchmal jede Minute.

Informationen zu DENSO WAVE, mobilen Computern, Auto-ID Lösungen, Handhelds, Scannern und verschiedenen Modellen des QR Codes gibt es unter https://www.denso-wave.eu/.

DENSO WAVE EUROPE, part of the Toyota Group, offers auto-ID solutions and the corresponding hardware, such as mobile computers, handhelds and scanners, to enable secure data capture. Their own operating system DENSO-OS creates maximum reliability and smooth operation. Further information about DENSO WAVE, QR Codes, RFID, auto-ID solutions, handhelds, and scanners can be found at https://www.denso-wave.eu/en/.

Stable for decades: DENSO-OS as an operating system

“A DENSO retail customer was recently faced with the challenge of optimizing their processes and wanted to use data collection devices from DENSO. These mobile data capture devices had been used in the company for many years,” says Thomas Kurpjuweit, Technical Product Engineer at DENSO WAVE EUROPE.

The idea was to add more new devices. However, the customer had had their own software developed and wanted to continue using it with the new devices. Hence, the question was whether new devices equipped with DENSO-OS were compatible and could be used immediately. “The answer was very simple: Yes. Let’s go,” says Thomas Kurpjuweit, delighted with this success.

The customer was able to use the new data collection devices quickly and easily without the existing application software having to be extensively modified or specially adapted. Among other things, a compatibility mode ensures that the more modern screens are optimally adapted to the former type of display. And what other advantages does DENSO-OS offer?

“DENSO-OS was already the operating system on the very first BHT model that DENSO ever released. At the time, the BHT-1 was large and bulky and it could only display two lines of text. However, it did exactly what users needed: scanning barcodes, storing the data and processing it,” recalls the DENSO technician. To this day, the operating system is designed particularly to focus on what is important – with added modern options, such as Bluetooth and Wi-fi.

Unlike third-party operating systems or open systems, DENSO-OS is specifically designed to applications related to data capture. This also means that when a user starts a data collection device with DENSO-OS, they can get started straight away. Instead of having to load an operating system and then update the system and applications in the background before it can even start, DENSO-OS and the user programs are ready to be used almost immediately after switching on. Thus, companies can save valuable time with DENSO-OS.

Maximum data security with DENSO-OS

Because of the current importance of the topic of cybersecurity, it should be emphasized that DENSO-OS can ensure the best possible control over what the respective data capture device is doing. Trojans or viruses in particular do not pose any danger, as there is no malware for DENSO-OS and the operating system is therefore practically invulnerable to attack from the outside.

The latest models with DENSO-OS are the handheld terminals BHT-S30 and BHT-S40. The BHT-S30 is the “little sister” of the BHT-S40 and is particularly suitable for smaller hands that carry out many work processes. The BHT-S40 was developed for rougher work processes in a harsh environment. Both handheld terminals are ideal for use in retail, logistics and warehouse management as well as in production and manufacturing.

Thanks to its ergonomic handle and light weight, the BHT-S30 fits perfectly in one’s hand. This allows users to perform tasks with ease that would otherwise be tedious. The handheld terminal offers a major advantage, especially when it comes to goods and warehouse management: instead of the laborious and slow stop-and-go variant, the BHT-S30 can read several labels one after the other in one fluid movement.

In addition, the scanning engine of the mobile data capture device is so powerful that labels can be read precisely even if they are smeared or bent. The handheld can even read labels that are behind highly reflective surfaces such as metal and glass.

User-friendliness is clearly the top priority with DENSO’s BHT-S40 as well. With its ergonomic handle and a weight of just 260 grams, the handheld terminal allows users to work for long periods of time without getting tired. Like the BHT-S30, the BHT-S40 can capture even the most difficult labels and it speeds up processes.

For both models, DENSO-OS offers another decisive advantage. Since the applications running on it are always designed and programmed precisely for the task they are actually needed for, the device also uses less energy.

“After all, there are no unnecessary background processes or automatic updates running, as DENSO-OS only ever does exactly what the user tells it to do,” explains Thomas Kurpjuweit. Users of DENSO-OS can therefore work with the handhelds for a comparatively long time without interruptions and without the need for charging. Thanks to DENSO-OS, the data collection devices are energy-saving and sustainable in this regard.

Thomas Kurpjuweit sums up: “For decades, the focus of DENSO-OS was on the tasks that matter: scanning data, processing data, sending data on – all this with the best possible data security. This means employees can concentrate on what is important to them and their company.” Should there be any problems, users receive support directly from DENSO. For this reason, many customers have been working with DENSO products for several decades.

QR Code is a registered trademark of DENSO WAVE INCORPORATED.

But how? RFID is one of the most important keywords. Over the past 20 years, the technology has made great strides and it can significantly improve both inventory accuracy and generate higher sales.

DENSO WAVE EUROPE is a global provider of high-quality RFID and Auto-ID solutions and offers decisive advantages for retailers. Among other things, the SP1 RFID reader enables numerous process optimizations. Further information about DENSO WAVE, RFID, Auto-ID solutions, handhelds, scanners and QR Codes can be found at https://www.denso-wave.eu/en/.

RFID paves the way into the digital future

With the overall increasing use of IoT technology, inventory and warehouse management are particularly affected. Retailers need to manage their processes efficiently to keep up with the competition. RFID plays a key role here.

Radio-frequency identification has gained new relevance, particularly in retail. Nowadays, RFID in retail ensures, among other things, an optimized digitalization of loss prevention and the improvement of processes at the POS. Overall, RFID will continue to establish itself as an important technology for innovation and operational efficiency across industries.

The use of RFID saves time, money and nerves, especially when it comes to doing inventories and correct inventory management. A large retail customer of DENSO, part of the Toyota Group, had the goal to increase their inventory accuracy across all of their stores. It was examined how the inventory accuracy directly impacted sales. The result: By using RFID, the retailer achieved more than 97 percent inventory accuracy and a five percent increase in sales. DENSO explains here how positive the use of RFID is for retail and what advantages Auto-ID solutions offer.

Seamless and smooth: shopping experience with RFID

RFID is not new and the technology has been around for a long time. However, more and more retailers are now using RFID to enable digitalized processes. Without implementing digitalization, retail companies can no longer be competitive.

The pressure from omnichannel offerings also means that retailers have to adapt and modernize their entire processes. As a result, more and more companies are joining the RFID trend every year.

And the SP1 RFID scanner from DENSO is the ideal companion. The RFID scanner has one of the best reading performances in the industry. It reads 1,000 tags per second at a reading distance of up to 13 meters.

The advantage for retail employees is that they do not have to spend a long time getting adapted to the SP1 and its functions. Using a simple Bluetooth pairing between the SP1 and an existing smart device, the RFID scanner is ready for use quickly and easily.

The ergonomic handle and low weight (400 g) of the SP1 RFID scanner ensure optimal and fatigue-free operating comfort – ideal for an accurate and error-free inventory management.

In the future, RFID will play a major role in even more retail areas, from self-checkout to anti-theft controls to personalized shopping experiences. With DENSO’s premium RFID readers, handheld terminals, mobile computers, barcode scanners and complex and cloud-based IoT data management systems, users from the retail, logistics, manufacturing, healthcare and event industries are well equipped for the future.

QR Code is a registered trademark of DENSO WAVE INCORPORATED.

DENSO WAVE EUROPE GmbH
Parsevalstraße 9 A
40468 Düsseldorf
Phone: +49 (0) 211 540 138 40

Managing Director:
Nobuyuki Tamaki
Theo Rappoldt

Website:
https://www.denso-wave.eu

Information on DENSO WAVE, mobile computers, Auto-ID solutions, handhelds, scanners and QR codes can be found at https://www.denso-wave.eu/en/.

Shoe retailer optimizes processes with the BHT-1500

The British shoe retailer schuh was looking for a mobile computer to reduce the time needed for stocktaking in its 132 shops in the UK and Ireland. The aim was to significantly reduce not only the time required, but also the costs. The original system was paper-based and therefore no longer suitable for the increasing customer requirements and larger stock levels. In the search for a modern solution, the retailer chose the BHT-1505BB from DENSO.

At 128 grams, the handheld terminal is particularly light and compact. The employees at schuh can quickly and easily connect the DENSO data collection device to a tablet or smartphone via Bluetooth and transfer the necessary data. A long and complicated training process is not necessary.

The shoe retailer uses DENSO’s mobile computers for stocktaking, returning goods to the warehouse, checking deliveries, and ensuring that all products are displayed correctly in the shops. Thanks to DENSO’s handheld terminals, customers receive a better service as staff can advise more quickly on which size and colour of a shoe model is available. This enables schuh to create an effective demand and supply forecast. The increase in efficiency also saves employees a lot of time. Another clear benefit is the maximisation of productivity.

Advantages of the BHT-M60 from DENSO 

The shoe retailer is therefore very satisfied with the many benefits of DENSO’s mobile computers and can warmly recommend the data capture device. The fast-scanning performance, the scanning angle, and the ergonomic shape are undoubtedly among the pro arguments. A newer model from DENSO, which offers many advantages as well, is the BHT-M60, now equipped with Android 13.

The BHT-M60 has one of the most powerful scan engines on the market and delivers top performance – even when processes are running simultaneously. As many processes are now influenced by digital innovations, the mobile computer from DENSO is an important companion in the digital revolution.

Warehouse picking made easy 

The BHT-M60 also supports employees with order picking. Medicare, one of the largest pharmaceutical wholesalers in Poland, has optimized its order picking processes with the BHT-M60 from DENSO.

Before using the handheld terminal, the usual solution was to print out the data in Medicare’s warehouse automation system. However, this not only resulted in a great deal of effort for the employees, but also led to human errors.

With the BHT-M60, on the other hand, long-term reliability was guaranteed, and the ecological footprint was reduced. In this case, the BHT-M60 even contributes to the company’s sustainability. For Medicare, the reduced number of errors in the individual work steps is also a long-term savings factor.

Shoes, pharmaceuticals, and more – DENSO optimizes them all 

As a subsidiary of Toyota, DENSO WAVE EUROPE is a global provider of high-quality Auto-ID solutions that help companies not only to speed up processes, but also to optimize them sustainably. The success stories described above demonstrate the wide range of benefits offered by mobile computers. Thus, when it comes to the challenges of digitalization, data capture devices from DENSO should always be considered.

Further information on Auto-ID solutions, mobile computers, scanners, handhelds, QR codes and RFID solutions can be found at https://www.denso-wave.eu/.

QR Code is a registered trademark of DENSO WAVE INCORPORATED.

However, with increasing use, the limitations of the barcode became evident: it could only contain 20 alphanumeric characters and therefore held too little information. At DENSO WAVE INCORPORATED (at that time part of the DENSO CORPORATION), these limitations of the barcode became particularly clear in the area of manufacturing and production. Masahiro Hara was involved in the development of barcode scanners in 1992. After many attempts, the QR Code was developed in 1994. Information on DENSO WAVE, mobile computers, Auto-ID solutions, handhelds, scanners, and various models of the QR Code can be found at https://www.denso-wave.eu/.

Unique benefits of the QR Code

Although 2D codes already existed before the QR Code was developed, its great advantage is that it is better suited for practical use. QR Codes are more resistant to dirt and damage, and they are faster and easier to read. In addition to its use in the automotive industry, the QR Code has made other sectors, such as food and pharmaceutical companies, increasingly efficient. The QR Code became an indispensable companion due to its enormous storage capacity. Another factor that contributed to the spread of the QR Code was the decision by DENSO WAVE, part of the Toyota Group, to make the specifications of this particular 2D code publicly available.

Additional models for a wider range of applications

Because the QR Code is therefore an open code that anyone can use, it has spread worldwide. In 1997, the QR Code was approved as an AIM standard for use in the automatic identification industry. This was followed in 2000 by recognition by the International Organization for Standardization (ISO) as one of its international standards. The experts at DENSO, part of the Toyota Group, gradually developed additional models of the QR Code.

To meet the demand for smaller codes, the Micro QR Code was developed, which can be printed on smaller surfaces. Another QR Code model was the iQR Code in 2008. The special feature: An iQR Code can store a larger amount of information than a classic QR Code. For comparison: an iQR Code of the same size can contain 80 percent more information. If the same amount of information is to be stored, an iQR Code can be reduced in size by 30 percent. To be more precise, an iQR Code can store up to 40,000 characters of information. The rectangular rMQR Code replaced the iQR Code in 2022 as the latest new version. It combines the advantages of the QR Code with the practical size of a classic barcode. This ensures legibility, especially on cylindrical products such as cables.

From specialist areas to everyday use

Although the QR Code offers numerous possibilities and the extended models could also be used in an industrial context, acceptance and widespread use in the general public only followed later. However, the application of QR Codes has also been criticized. For example, uncertainty regarding data security plays a relevant role when considering the advantages of QR Codes. But DENSO also has solutions for this, too. The data experts have created innovations that meet the challenges of current developments.

For example, there is the Secure QR Code (SQRC®), which encrypts data that can only be read using a special scanner. With DENSO’s QR Code-based facial recognition, it is possible to utilize the advantages of facial authentication at access points or for verification in security-sensitive processes without having to use databases. A person’s facial features are stored on the SQRC®, which are then compared with the face of the person requesting access via a camera at the access control or verification point. Another model is the FrameQR Code, which enables modern marketing thanks to individual design options and creates recognition value for companies.

QR Code then, now, and in the future

The QR Code from DENSO bridges the analog and digital worlds – today it can be found everywhere. Every smartphone can now read the well-established QR Code. It ensures accurate commissioning, increased work efficiency, precise inspection of incoming goods, and transparent process management. Scanning QR Codes can also be used to monitor possible counterfeiting or the illegal distribution of products. QR Codes also simplify daily tasks, such as quickly inspecting tickets on buses and trains or at events.

Even the Institute of Electrical and Electronics Engineers, Inc. (IEEE), the world’s largest professional association of engineers, technicians, (natural) scientists, and related professions, has recognized the QR Code for its contribution to improving the production and management of companies. Furthermore, its worldwide distribution as an important tool for the exchange of information and data in a variety of applications and industries was recognized.

30 years after its development, the QR Code has become indispensable. Without it, automated identification and digitization would not be as advanced as they are today. All thanks to the creative collaboration between DENSO WAVE and Masahiro Hara.

QR Code is a registered trademark of DENSO WAVE INCORPORATED.

The traditional company DENSO WAVE EUROPE has always been committed to responding to the needs of its customers, says Viv Bradshaw, Technical Consulting and Solutions Product Manager: "What has made us strong in Europe for over 30 years has been the dedication to strive for perfection. The culture of DENSO WAVE EUROPE’s home country, Japan, has been successfully implemented in all areas. This is particularly evident in the longevity of our terminals, their constant modernization, and, above all, the proximity to our customers, no matter where they need us in Europe. We know our way around Europe."

DENSO WAVE EUROPE is a technology-driven company with a strong people-to-people culture. There are sales and service partners at numerous locations throughout Europe so that every customer receives fast local support. Frank Rissler, Channel Development Manager, knows exactly what new customers expect from DENSO WAVE EUROPE. He emphasizes: "In today’s world, face-to-face customer support by telephone is often lacking. Our service, on the other hand, meets the highest standards. We organized this early on and continue to do so at our location in Düsseldorf." And: "The European market is important to us and we are prepared to seamlessly close any gaps." Viv Bradshaw adds: "We implement the highest standards with our devices and Auto-ID solutions and are therefore focused on long-lasting, sustainable quality."

DENSO WAVE EUROPE’s solutions range from premium RFID readers, handheld terminals / mobile computers, and barcode scanners to complex and cloud-based IoT data management systems.

DENSO WAVE EUROPE managers are available for interviews. For interview requests please contact our press officer Rafael Pilsczek on +49 (0) 170 310 79 72.

Es gibt Unruhe im europäischen Markt der Auto-ID-Produkte. Ein großer Marktteilnehmer, Casio, hat sich entschieden, die Sparte der Auto-ID-Lösungen in Europa aufzugeben. Damit stellt sich für viele Endkunden die Frage, wie Mobile Computing in ihren Segmenten funktionsfähig bleiben kann. DENSO WAVE EUROPE, Teil der Toyota Gruppe, ist darauf vorbereitet, die entstehende Lücke zu schließen. Wiewohl manche dem EU-Wirtschaftsraum Schwächen vorhersagen, glaubt DENSO WAVE EUROPE im Gegenteil daran, dass der Markt mit seinen 360 Millionen Bürgern und den Kunden für Auto-ID-Lösungen etwa in den Branchen Logistik, Fertigung und Einzelhandel eine starke Zukunft hat. Eine besondere Breite an Auto-ID-Produkten steht zur Auswahl. Alle bewährten Produkte, etwa die mobilen Computer der BHT-M-Serie, also BHT-M60, BHT-M70 und auch BHT-M80 (alle mit dem Betriebssystem Android 13 verfügbar), sind schnell und unkompliziert im Tagesgeschäft einsetzbar.

Der Traditionsfirma DENSO WAVE EUROPE war es immer wichtig, auf die Bedürfnisse seiner Kunden einzugehen, sagt Viv Bradshaw, Technical Consulting and Solutions Productmanager: „Was uns in über 30 Jahren in Europa hat stark werden lassen, war die Verpflichtung, nach Perfektion zu streben. Die Kultur des DENSO WAVE EUROPE Heimatlandes, Japan, ist auf alle Bereiche erfolgreich übertragen worden. Sichtbar wird dies insbesondere in der Langlebigkeit der Terminals, ihrer steten Modernisierung und vor allem der Nähe zu unseren Kunden, egal, wo sie uns in Europa brauchen. Wir kennen uns in Europa aus.“

DENSO WAVE EUROPE ist eine technik-bestimmte Firma, die gleichzeitig eine starke People-to-People-Kultur lebt: So gibt es an zahlreichen Standorten in ganz Europa Vertriebs- und Servicepartner, sodass jeder Kunde eine extrem rasche Bearbeitung seiner Fragen vor Ort erhält. Frank Rissler, Channel Development Manager, weiß genau, was neue Kunden von DENSO WAVE EUROPE erwarten. Daher betont er: „In der heutigen Zeit fehlt häufig die telefonische Face-to-Face-Kundenbetreuung. Unser Service entspricht dagegen einem höchsten Standard. Den haben wir früh und weiterhin an unserem Standort in Düsseldorf organisiert.“ Und: „Der europäische Markt ist uns wichtig und wir sind darauf vorbereitet, jede entstehende Lücke nahtlos zu schließen.“ Viv Bradshaw ergänzt: „Wir setzen mit unseren Geräten und Auto-ID Lösungen höchste Ansprüche um und sind daher auf langlebige, nachhaltige Qualität fokussiert.“

Die Lösungen von DENSO WAVE EUROPE reichen von Premium-RFID-Lesegeräten, Handheld-Terminals / Mobilen Computern und Barcode Scannern bis hin zu komplexen und Cloud-basierten IoT-Datenmanagementsystemen.

DENSO WAVE EUROPE Manager stehen gern zu Interviews bereit. Bei Interesse rufen Sie den Pressemitarbeiter Rafael Pilsczek unter +49 (0) 170 310 79 72 an.