Images instead of words: 360-degree launch campaign TV ad showcases newcomer Expressive: Brand ambassador Jürgen Klopp encourages all to test the Astra Cross-media: Diverse online activities as well as TV, radio and cinema advertising Opel kicks off the international, cross-media launch campaign for the new Astra today. The motto: “Speaks for itself. The new Opel Astra.” The model is […]
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